Assistant Manager - Branding & Digital Marketing
About the Role: Join Smita Memorial Hospital and Research Center as the Assistant Manager - Branding & Digital Marketing. This role focuses on enhancing our marketing efforts in the healthcare industry. What You'll Be Doing: Develop and execute branding and digital marketing strategies for the hospital. Manage social media accounts, campaigns, and content creation. Plan and implement online advertising campaigns (Google Ads, social media ads, etc.). Monitor and analyze campaign performance, KPIs, and ROI. Coordinate with creative, sales, and product teams for marketing initiatives. Ensure brand consistency across digital platforms and communication channels. Conduct market research and competitor analysis to identify trends. Manage email marketing, website updates, and SEO/SEM activities. Prepare reports, presentations, and dashboards for management review. Stay updated with digital marketing trends, tools, and emerging technologies. Assist in planning promotional events and product launches. Our Ideal Candidate Has: Strong communication and project management skills. Excellent interpersonal skills and ability to work within a team. What We Offer: Growth opportunities within a leading healthcare organization. A collaborative work environment dedicated to excellent patient care.